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Hi, I’m
Penny Kelley.

Hi, I’m
Penny Kelley.

Certified Facebook Marketing Consultant

As a business coach, consultant, and speaker, my direct approach has helped thousands of clients and students improve their Facebook™ and Google™ marketing, sales funnel performance and marketing strategies. Creator of the P.R.O.F.I.T. Pillars framework and Founder of Marketing Profit School.

A successful life…

Growing up in Jackson, MS and having lived in Southeast Louisiana since attending Newcomb College at Tulane University makes me a true southerner (without the accent). Married for over 25 years to my husband, Stephen, raising two children (now in college) and two spoiled cats is what makes me a successful woman. Consider me a wine lover, avid sports fan (especially soccer – GOOOAAAL!), and a lifetime learner who loves books of all kinds.

Certified Facebook Marketing Consultant

As a business coach, consultant, and speaker, my direct approach has helped thousands of clients and students improve their Facebook™ and Google™ marketing, sales funnel performance and marketing strategies. Creator of the P.R.O.F.I.T. Pillars framework and Founder of Marketing Profit School.

A successful life…

Growing up in Jackson, MS and having lived in Southeast Louisiana since attending Newcomb College at Tulane University makes me a true southerner (without the accent). Married for over 25 years to my husband, Stephen, raising two children (now in college) and two spoiled cats is what makes me a successful woman. Consider me a wine lover, avid sports fan (especially soccer – GOOOAAAL!), and a lifetime learner who loves books of all kinds.

Curiosity is the Basis

I come from a family of insatiable learners who weren’t afraid to roll up their sleeves and try new things. My dad was an auto mechanic and my mom and my uncle built our entire living room. Watching them take on new things successfully was inspirational.

In my 20s, I went to Tulane University, where I got my BS in Psychology, with a focus on cognitive and social psychology (which made me a kick-ass bartender). I also studied English Literature (I’m one Shakespeare class shy of a minor) and business and economics. Fascinated by what makes things work and how trends are created and predictable in everything, this combination set the foundation for my entire future.

I loved the career that I built for many years. In fact, I thought I’d be in it until I retired of old age. Instead, I quit in 2014. It was a sales management position in the wine and spirits industry… a rare space to find women. I started in restaurants and hotels, worked for a distributor, owned a retail store and then worked for an importer and marketing company for almost 12 years. My final 3 years in libations, I held a 13-state territory and managed our largest national partner. Despite my pride in my accomplishments… it was time to move on to something better, to tap into my professional background and to actually be happy and work with people I wanted to spend time with. 

Curiosity is the Basis

I come from a family of insatiable learners who weren’t afraid to roll up their sleeves and try new things. My dad was an auto mechanic and my mom and my uncle built our entire living room. Watching them take on new things successfully was inspirational.

In my 20s, I went to Tulane University, where I got my BS in Psychology, with a focus on cognitive and social psychology (which made me a kick-ass bartender). I also studied English Literature (I’m one Shakespeare class shy of a minor) and business and economics. Fascinated by what makes things work and how trends are created and predictable in everything, this combination set the foundation for my entire future.

I loved the career that I built for many years. In fact, I thought I’d be in it until I retired of old age. Instead, I quit in 2014. It was a sales management position in the wine and spirits industry… a rare space to find women. I started in restaurants and hotels, worked for a distributor, owned a retail store and then worked for an importer and marketing company for almost 12 years. My final 3 years in libations, I held a 13-state territory and managed our largest national partner. Despite my pride in my accomplishments… it was time to move on to something better, to tap into my professional background and to actually be happy and work with people I wanted to spend time with. 

“I’d rather teach you to fish for yourself.”

 – Penny 

Superhero Skills

My superpower is marketing strategy – seeing the big picture and helping clients develop sales and marketing around their customer journey. I love working on the strategy and directing others on how to use the tools at their disposal. Instead of jumping to outsource, many small businesses benefit from learning a few basic ad strategies and knowing what’s going on with their advertising and marketing.

I Know I Can Help You!

Most of the people I help are coaches or service providers who also have a course to sell, but they need help putting the pieces together to grow faster and get better results from their marketing efforts. Once a business owner learns to run ads while staying true to brand and messaging, qualified leads will flock to their offer. Does this sound like something you want?

Experience Matters…

Since 2014 I have...

  • Created 1,000s of Facebook ad campaigns with millions in ad spend.
  • Personally built over 200 funnels.
  • Helped optimize 100s more funnels. (Funnelhacker in 2014.)
  • Used ClickFunnels, Kartra, Infusionsoft, Ontraport, Kajabi, Aweber, ConvertKit, and now Go High Level – (and there are probably more that I don’t remember)
  • Conducted 1,000s of sales and strategy sessions over zoom and at live events.
  • Completed 1,000s coaching sessions with clients and students, both group and 1:1.
  • Helped 100s of small business owners and entrepreneurs get better results.

My Promise to You

I will keep my word and deliver materials, insights, and feedback as promised and in a timely manner.

I will make sure you are clear as we progress and help you revisit any areas where you are fuzzy along the way.

I will care about you and your business like my family.

While I cannot do the work for you, I will make sure that you have all the training and resources you need to move forward with the strategies and tactics you need to implement for success.

Learn the P.R.O.F.I.T. Pillars Framework, the type of training I wish I’d found when I was first getting started.

Direct, no-nonsense, to the point, with a healthy side of intuition!

Marketing Profit School Penny Kelley